Publisher
Transformation
Where are you now?
Where do you want to be?
What's stopping you from getting there?
Whether you are getting your first publication off the ground, trying to grow beyond just paying the bills, or already successful and ready for what's next, Publisher Transformation gives you a path for moving toward
the publishing business and life you want.
Three Ways to Transform
Choose the level of support that's right for you.
What You Get
1. SELF-SERVE PROGRAM
I want the tools to work through it myself.
Develop a deeper understanding of yourself, your magazine, and your customers so you can overcome the barriers holding you back and move forward with greater confidence.
Work through the training at your own pace with practical tools, stories, scripts, and printable resources you can use in real sales situations.
$400
One-time payment
Includes access to the Weekly Live QA with John.
2. COHORT PROGRAM
I want a strategy and a team.
Start with a private strategy session to determine where you are, where you want to go, and what's preventing you from getting there.
Then spend three months implementing your personalized strategy alongside a small group of publishers
who share their wins and struggles, learn from each other, and hold each other accountable.
$600/month
for 3 months or $1,200 paid in full
Includes bi-weekly cohort meetings plus access to the Weekly Live QA with John.
3. PRIVATE PROGRAM
I want John working directly with me.
We'll start with an extensive private session to determine where you are, where you want to be, and what's standing in the way.
Together we'll develop a personalized strategy built around your situation. Then we'll meet weekly for three months to monitor your progress, address new barriers, and adjust the strategy as needed.
$1,500/month
for 3 months or $3,000 paid in full
Includes weekly private meetings plus access to the Weekly Live Q&A with John.
MEET JP..
MISSION: "We teach what actually works—no fluff, no jargon, just real-world strategies that get results."
John Preston is not just a sales coach; he’s a mentor to entrepreneurs, helping them bridge the gap between great ideas and sustainable business growth. In his 22 years in TV news, John mastered the art of making complex ideas easy to understand. Since his television days, he’s grown to realize how much that skill is needed in the world of business. During that time, he launched a series of hyper-local magazines in the Central Kentucky area, including the state’s first-ever monthly all-discipline horse magazine, Equine Living in the Bluegrass. In addition, he became a Hall of Fame Sales Coach and Business Mentor for helping others launch dozens of additional magazines nationwide. Along the way, he realized that most businesses fail not because they don’t have a good product, but because their owners lack the acumen to run their businesses effectively. He also saw firsthand that salespeople struggle because they don’t get the training they need to thrive. What training is available is usually expensive and most often gimmicky, allowing them a few quick sales without making them better at their job. The JP Business Academy was created to help sales folks and entrepreneurs get where they dream of being. John’s goal is to create a variety of tools to help "regular folk become rockstar business owners and sales pros."
Not Sure Which Option Is Right for You?
Schedule a Time With John to Talk It Through
If you're not sure whether Self-Serve, Cohort, or Private is the right fit, schedule a time with John. You'll talk through where you are, what you're trying to accomplish, and which level of support makes the most sense for you.
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